Sharpens and consolidates the competitive-advantage approach around evidence-backed value creation, value capture, relative economics, and advantage durability.\n\nChanges:\n- Corrects SOM market sizing and current competitive-health aggregation.\n- Hardens competitive signal processing against concurrent duplicate tasks.\n- Requires evidence and methodology metadata before verifying an advantage.\n- Adds customer-value hypotheses, observed willingness-to-pay, conversion, retention, and switching-cost measures.\n- Adds value-capture bridges covering customer value, captured value, delivery/acquisition cost, stakeholder distribution, and contribution margin.\n- Adds relative competitor and industry benchmarks for cost, price, quality, coverage, trust, reliability, and speed.\n- Adds realized advantage outcomes linked to objectives/KPIs.\n- Adds advantage renewal, erosion, imitation, substitution, and retirement events.\n- Adds competitive economics and advantage-performance views.\n\nVerification:\n- Focused competitive and strategy suite: 33 passed.\n- Full CI: 109 passed, 0 failed.\n- Migrations through schema 286 applied successfully.
Sharpens and consolidates the competitive-advantage approach around evidence-backed value creation, value capture, relative economics, and advantage durability.\n\nChanges:\n- Corrects SOM market sizing and current competitive-health aggregation.\n- Hardens competitive signal processing against concurrent duplicate tasks.\n- Requires evidence and methodology metadata before verifying an advantage.\n- Adds customer-value hypotheses, observed willingness-to-pay, conversion, retention, and switching-cost measures.\n- Adds value-capture bridges covering customer value, captured value, delivery/acquisition cost, stakeholder distribution, and contribution margin.\n- Adds relative competitor and industry benchmarks for cost, price, quality, coverage, trust, reliability, and speed.\n- Adds realized advantage outcomes linked to objectives/KPIs.\n- Adds advantage renewal, erosion, imitation, substitution, and retirement events.\n- Adds competitive economics and advantage-performance views.\n\nVerification:\n- Focused competitive and strategy suite: 33 passed.\n- Full CI: 109 passed, 0 failed.\n- Migrations through schema 286 applied successfully.